McDonald’s Happy Meals for kids aren’t anything new. But McDonalds Happy Meals for adults are. It will start on Oct. 3, McDonald’s will launch a new Happy Meal, focussing on adults. It is part of a collaboration with streetwear fashion label Cactus Plant Flea Market, according to a press release.
“We’re taking one of the most nostalgic McDonald’s experiences and literally repackaging it in a new way that’s hyper-relevant for our adult fans,” said Tariq Hassan, McDonald’s USA Chief Marketing and Customer Experience Officer.
The new-yet-nostalgic meal, dubbed the Cactus Plant Flea Box, will be available for a limited time and gives a more mature McDonald’s fan the option of ordering either a Big Mac or a 10-piece Chicken McNugget, complete with fries and a drink.
And, of course, there’s a treat.
Each meal will contain one of four collectible figurines “made just for the Cactus Plant Flea Market box,” McDonald’s says. While three of the toys may be more recognizable — Grimace, the Hamburglar, and Birdie — a new one, named Cactus Buddy! will also make an appearance.
According to McDonald’s, those who purchase a Cactus Plant Flea Box via the McDonald’s app will be automatically entered into a weekly sweepstake to win exclusive collaboration merchandise, including T-shirts, other apparel, and a piece of furniture called the “Grimace Chair.”
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